I really like writing things. Long things, short things, SEO-optimised things. Whatever you need written, I can write it in a way that will connect your ideal customer to you.

I am well-versed in writing copy for product packaging, websites, brand descriptions, blogs, editorial pieces, fabulous phrases and more. My writing is ultra-engaging, error-free and woven with your brand’s tone of voice.

So you’ve got your words already written but they’re just not as SEO-optimised as you’d like?

Let me gently weave precise SEO keywords throughout your writing to boost its visibility. With my knowledgeable touch, text never feels artificial.

I get it, figuring out your brand identity, your positioning and how you should present your iconic vision to the world can be HARD.

Let me help you figure out who you are. We can craft a narrative that you can use to make yourself stand out in 2024’s ultra-competitive beauty industry.

Already have your branding down but just want to make it a bit more inclusive? I can help with that too! I am certified in best-practice inclusive language usage.

I wholeheartedly believe that if you retail your products in a multi-brand retailer, that retailer’s employees are your best asset.

I can make sure those on the ground get you. I can make them fall in love with your vision, and connect it with the IRL shopper. Let me devise an exemplary education strategy for you.

I’m happy to rep you for a couple of hours, weeks or more in whatever retail context you need.